Attract Visitors and Locals with NYC’s Highly Influential Tourism Media Platform

Advertising that reaches and influences 10 million+ tourists and locals to choose your show, attraction, museum or dining establishment once they’ve arrived in the city.

City Guide Magazine

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City Map

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Digital media

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THEATER

City Guide offers concise editorial content on Broadway and Off-broadway shows plus helpful alphabetic listings.

DINING

A hungry tourist audience of ready buyers is served your ad message amidst helpful editorial dining suggestions and listings that direct by neighborhood and price point.

OBSERVATORIES

Our thoughtful coverage and detailed listings of the City’s best observatories secure a tourists’ agenda on your venue.

IMMERSIVES

The City’s hottest attractions are now undoubtedly immersives. Be a part of the narrative City Guide Magazine delivers to these ready buyers.

OUTDOOR

From boats to ice skating – seasonal tourist venues are best advertised in the magazine that delivers your message all year long – City Guide Magazine.

SHOPPING

Savvy buyers and memory-seeking tourists shop NYC to find goods and services they cannot get anywhere else. City Guide delivers your message in an authoritative voice that directs them to your store.

EXCURSIONS

City Guide stirs the pot for tourists seeking unusual entertainment and shopping venues within reach of the city by educating them on our editorial pages.

NIGHTLIFE

The City that never sleeps offers more 24/7 entertainment than any other city in the world. Within our pages, your message is delivered in a voice that never sleeps.

CULTURE

The readership of City Guide looks to us as an authority on where to view fleeting exhibits and experience the classics – making this section a great venue for your ad.

CONCIERGE

City Guide is a favored tourism tool amongst 1,000+ concierges and guest services professionals.

Media Kit

Our Reach and Influence by Product

City Guide readers say the pocket-sized magazine’s ads, editorial, maps, and listings play an important role in helping them decide how to spend their time and money once they are in New York City.

Distribution: 3,000,000/year in 500 locations

Hotels
Visitor kiosks
Transportation hubs
Lounges

As tourists plan their NYC itinerary, City Map serves as an essential guide, used by concierges to map out a guest’s plans, and consulted over and over by visitors as they navigate the city’s infinite choices.

Distribution: 1,200,000/year in 400 NYC locations, usually next to City Guide magazine

Hotels
Visitor kiosks
Transportation hubs
Lounges

Advantages for advertisers include:

Pin locator & legend key to an advertiser’s location
High-quality reproduction value
Large map ad impression value
Weekly monitoring of distribution location

Davler Media and City Guide’s relationship with the concierge community has been developed for the past 30 years, and our access to this influential group of industry professionals is symbiotic. Familiarization events are managed for clients to inform the concierges as well as other industry influences about the experiences that guest will enjoy. Every year City Guide hosts an average of 50 events to strengthen the tourism industry.

Get noticed by millions of active and engaged city visitors and culturally-curious locals.

The CITY GUIDE website, CITYGUIDENY.COM, helps visitors plan their trips prior to their arrival. It includes a wide-ranging activities calendar, a detailed database of every Broadway show, listings for over 2,000 restaurants, information on more than 3,000 museums, sightseeing destinations, and attractions, and thousands of stores. Updated daily, it’s the definitive resource on the best New York has to offer. We also have a subscription-based database of readers who have elected to receive a weekly email newsletter from CITY GUIDE informing them about the newest offerings from our advertisers. Marketing Opportunities:

Digital Display Ads placed with our high-ranking editorial content.
Newsletters & Organic Lookalike content. City Guide has a reliable weekly delivery date to their subscriber lists with This Week in the City (40,000+ subscribers) and Thought Gallery (12,000+ subscribers) newsletters.

City Guide Digital Marketing Services:
Targeted Display, Video and Geofencing-Device ID campaigns are precision targeting tools to connect with your highest potential consumers digitally.

City Guide’s knowledge of the tourism and NYC markets offers you a unique expertise to reach people at a time and with a message that achieves your strategic goals. We make tourists and locals aware of and bring them to destinations.

The strength of our Digital Marketing Services program is customization – each campaign is developed based on the client’s goals/KPIs, our staff’s tourism and activity experience, budgets and ongoing optimization.

These are the opposite of “set it and forget” programs, they improve with time through a combination of AI machine learning techniques and collaborative human analysis to assure that the message is right and the targets are reached.

Our partnership approach produces superior results within your budget.

City Guide Digital Travel Platform:

First party, real time travel data with access to billions of data points to identify and target travelers who are most likely to become your clients.

From a traveler’s very first search about visiting NYC until the day before they return home you can remind them of what you have to offer. Through our partner’s technology we understand buying patterns, are they planners or last minute deciders, are they museum people or nature lovers, are they deal seekers or want what they want.

We connect you with the highest potential travelers.

Women In Tourism Reach: 10,000+ tourism industry influentials

Women In Tourism, produced by City Guide, is the industry’s beloved spring event attended by the city’s top tourism professionals, recognizing the accomplishments of female leaders who have created memorable travel experiences across a range of industry categories.

Sponsorship Opportunities:

The Presenting Sponsor receives top billing, including an event speaking opportunity, event signage, advertising within the commemorative journal, and across digital, web, social, and email communications, along with event tickets. A new opportunity includes a customized activation event.

The Celebration Sponsor is recognized as an organization that honors women’s accomplishments at the Women In Tourism event. Sponsor is highlighted in all program communications including digital, website, social, commemorative journal, email and at the event itself.

Concierge Partnerships

City Guide is a favored tourism tool amongst 1,000+ concierges and guest services professionals

City Guide hosts 50+ concierge familiarization events/year where advertisers can showcase their brands and offerings
City Guide publishes its bi-weekly Tourism Happenings industry email newsletter, offering excellent exposure for advertisers
City Guide enables concierges to sell tickets to Broadway shows and attractions at fair prices, right from their desks, through its Guest Tickets Express service – another innovative advertising opportunity for our clients

We find City Guide to be an invaluable resource for our guests. The handy size makes it pocket or purse ready so they can hit the streets with a handy map included. Guests ask for it all the time by name and let us know (in no uncertain terms) when it is not present on the desk.”

— Mark G Thompson, Chef Concierge
New York Marriott Marquis

City Guide booklet dubs as a trusty companion, refreshed weekly, ensuring the newest must see attractions and diverse content for all tastes. With insider tips, maps, food and theater directories…You’ll move through town like a seasoned New Yorker.”

— Duke Perkins, Lead Navigator (Nychac Member)
Renaissance New York Midtown Hotel

City Guide Magazine is a wonderful, daily Concierge tool. It is very informative with loads of cultural information on theater, dining, shopping, nightlife, music and more. Our hotel guests are very happy when we hand them the little gem featuring the best of NYC highlights!”

— Polina Roze, Concierge
JW Marriott Essex House

City Guide hosts 50+ concierge familiarization events/year where advertisers can showcase their brands and offerings
City Guide publishes its bi-weekly Tourism Happenings industry email newsletter, offering excellent exposure for advertisers
City Guide enables concierges to sell tickets to Broadway shows and attractions at fair prices, right from their desks, through its Guest Tickets Express service – another innovative advertising opportunity for our clients

— Mark G Thompson, Chef Concierge
New York Marriott Marquis

— Duke Perkins, Lead Navigator (Nychac Member)
Renaissance New York Midtown Hotel

— Polina Roze, Concierge
JW Marriott Essex House

City Guide Readers Act on our Content

City Guide Survey

The City Guide 2022 reader survey confirms that millions of active and engaged NYC tourists turn to City Guide to make more than half their entertainment choices in NYC. They say City Guide heavily influences what they see and do. Specifically: